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Good Strategy and Bad Strategy: What is the kernel of a strategy? (Part I)

Vision and/or “fluff” masquerading as strategy? I have been getting ready for my next strategy assignment thus grappling with strategy.  And I also happened to be reading Outside In by Harley Manning...

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When is it appropriate to favour the customer experience over profits?

Harley Manning: You should never put the customer experience ahead of profits According to Harley Manning of Forrester, the answer to the question “When should you favor customer experience over...

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